brand identity
Reel in More Customers with Epic Logo Design for Your Keys Business.
You have the skills, know the waters like the back of your hand, and offer your own brand of adventure. You have a stellar reputation and your customers walk away happy every time… Now you need to get the word out. First step, a logo that speaks your unique truth. Let’s build your local status into a legendary brand.
Logo Designer
Since 1986
Keylax
Local Knowledge Included
Trusted by Florida Keys Businesses
I’m always stoked to collaborate with businesses within our unique island chain and help bring their distinct story to life. The charm and community of our island chain make the Florida Keys a destination for countless visitors. I like to honor those characteristics with every project and welcome you to explore some of my work here.
How can I help you…
Book More, Sell More, Seat More, Appeal to The Right Customers.
It all starts with you. Each business I work with brings its own unique personality. From captain and crew, to chef and servers, to breadth of knowledge and style. Focus on your business’s identity through the lens of your customers is key to finding the voice of your logo and brand. Building that visual identity and keeping it consistent across all platforms and graphics acts as a springboard of recognition and loyal customers.
Vision
Coastal businesses honoring the unique characteristics of their community through logos and branding that fits into those special seaside environments.
Mission
To craft thoughtful logo design inspired by the coastal esthetic and molded by the unique personality that lies within each business. Logos that stand out, not stick out.
Drop Me a Line
Let’s figure out how to Fill Your Calendar.
here are the primary
Services I Provide
Founders Message
My Love Affair With Art, Logo Design & All Things Ocean.
With over 30 years of experience under my belt (childhood creations not included!), I’ve honed my skills in logo design across diverse projects and disciplines. My createve journey has led from boutique design studios to larger ad agencies throughout South Florida, exposing me to everything from niche projects to national advertising campaigns. This extensive experience allows me to bring a wealth of knowledge and a creative eye to every logo I design.
Your Experience + My Expertise
You know how to navigate our surrounding waters and I know how to convey your unique business personality. Let’s launch your brand together.
Stories of Happiness & Success
A few from Keys clients and others over the course of my 20 years being a freelance designer working directly with clients.
"Made the process of rebranding our business very simple.."
I had a fantastic experience using Seth at Local Guy Design. He made the process of rebranding our business ...
"Absolutely out of this world"
I had the opportunity to work with Seth on a project (Geiger Key Marina, RV Park & Fish Camp) and his design was ...
"Professional, Talented and Efficient"
I just went through the concept design to finish process with Seth and couldn't be happier with all of it. He was recommended by ...
"Expert at Design"
These guys are an expert at design, great at giving artistic direction as well as putting that into action! Designed all of our beer brands ...
"Highly Recommended!"
Seth did an amazing job on our rebrand, and he delivered far more than we asked for in a very brief period of time. He's extremely ...
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